Roche’s award-winning pRED Center: The future of pharmaceutical innovation

The cutting-edge design of Roche's recently opened pRED Center fosters collaboration in novel ways to deliver transformative medicines to patients faster. Geo Adam profiles Roche’s new research workplace model and illustrates key features of the two high-rise laboratory buildings which raise the bar for flexibility and productivity, embrace digital technologies including big data and AI, and enable seamless experimentation to accelerate discovery. He examines decisions and solutions for equipment, infrastructure, shared resources, and lab/office/support ratios which bring together chemists, biologists and data scientists – all factors in pRED winning the SEFA Lab of the Year award.